International investment firm Morgan Stanley believes odds are strong that Apple will become a major player in healthcare AI, according to an article published Sept. 16 in AppleInsider.
“Morgan Stanley reckons the value-based model could be a monetization method for Apple’s own efforts,” reports AppleInsider writer Malcolm Owen, working from a note to investors received by AppleInsider about Morgan Stanley’s recent Global Healthcare Conference.
Apple is “rapidly expanding the amount of data consumers can aggregate into [its] Health app,” the note advises. “This creates a greenfield opportunity for Apple to deploy its advanced silicon and AI capabilities across these data sets.”
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Dave P. has worked in journalism, marketing and public relations for more than 30 years, frequently concentrating on hospitals, healthcare technology and Catholic communications. He has also specialized in fundraising communications, ghostwriting for CEOs of local, national and global charities, nonprofits and foundations.